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Kalin Kalinov

Chief Marketing Officer

CoinPayments

Country or State

Canada

Bio

I’ve always been passionate about marketing and technology. This is why I focus on bridging the gap between the two which is increasingly important in every business environment. Through growth marketing strategies and MarTech implementation, I create innovative marketing approaches to sustain optimal brand to customer connections. I have been in marketing for over a decade and am convinced that the strategic use of tools, partnered with data is what brings speed to marketing ideas, campaigns, and digital products. My experience ranges from running the operations of a full-service digital marketing agency to working in leadership roles for multi-billion dollar corporations. I am currently the Chief Marketing Officer for one of the largest cryptocurrency payment processors, CoinPayments. As CMO of CoinPayments, the world’s leading crypto payment gateway, my aim is to apply cutting-edge MarTech expertise to lead and demand generation marketing campaigns in order to drive crypto payment adoption for businesses in a digital age. I strive to utilize results orientation digital marketing tactics to provide prospects and customers with the best experiences possible. I have spent 5 years in the blockchain space and am passionate about marketing in that particular niche. I am captivated by blockchain and its impact beyond cryptocurrency. Blockchain is the future of business innovation from retail, banking, cybersecurity, IoT to the government sector. This is why I enjoy driving marketing tactics at the companies that utilize blockchain – that can improve the lives of their clients and many users in general. I believe that clear communication and effective teamwork produces leading results. I think that data provides proof for future growth and that technology has the force to empower people to make a positive impact on the world around them. If you would like to discuss marketing strategies, innovation, and potential MarTech solutions I am here to help. Or would you like to discuss a potential partnership/synergies? Reach out to me via DM on LinkedIn or email me at cmo@coinpayments.net

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Current Position

Chief Marketing Officer at CoinPayments

Skills