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Kay Madaan

Sales and Business Development Executive

XS WORLDWIDE

Country or State

United States

Bio

With an experience in marketing for more than 4 years, I can for sure say that I am as unsure of my expertise as the market is of its trends. So instead of going deep into the work I have done and the skills I possess, I will instead pivot towards why marketing was always my professional calling. A consumer since 97, it was the one experience that has been consistent in my life throughout. An avid believer in ''work local, impact global'' -- marketing seemed to be the right channel for me to drive ideological changes whilst learning about the concept of trial and error. Risky at heart with confidence at the forefront, I found marketing to be the perfect platform to implement my personal belief systems in disruptive avenues and make a change in business practices in alignment with brand goals. I'm just a millennial trying to create an impact for Gen Z and the upcoming generations. As cliche as it sounds, we're all marketeers trying our best to see what works and what doesn't -- I just bring intent to the picture.

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Current Position

Sales and Business Development Executive at XS WORLDWIDE

Degrees

Media Studies (Production), Communication and Media Studies

Past Talks

EuroShop 2023

Skills