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Kevin Shively

Senior Vice President of Global Marketing

Rebrandly

Country or State

United States

Bio

Kevin leads marketing for Rebrandly, the branded link management platform trusted by millions to safely and securely brand, manage, and edit any link they share at any scale. He has led marketing groups at Microsoft, Ally.io, Tagboard, and Simply Measured. Kevin has made the bold and admirable decision to write this entire summary in the third person. Kevin has spent over 15 years managing marketing teams and strategic initiatives, developing cross-company processes, and writing Linkedin bios in the third person. His experience as a marketing executive is fueled by creativity, a strong understanding of the B2B marketing funnel, and a people-first approach to data-driven marketing. Kevin, who is holding true to this whole ''3rd person'' thing, spent seven years as a newspaper reporter and copy editor before the newspaper industry took it's infamous hit and he called it quits. He and his team built inbound marketing at Simply Measured, fueling the path to $25m ARR, and helped manage the company’s acquisition by Sprout Social. From there, he joined Tagboard as VP of Marketing where they doubled revenue, rebranded, and helped reshape an industry during his time, and then to Ally.io where he built marketing and helped lead the company through a monumentally successful acquisition by Microsoft. Kevin has published dozens of industry reports referenced by media outlets such as The Wall Street Journal, AdAge, Techcrunch, and New York Times. Kevin is a regular industry speaker, was the host of Simply Measured's annual LIFT conference, and used to tell jokes on stage to boost his self-esteem. Kevin has also guest lectured marketing and communication classes at University of Washington, Carroll College, Ball State University, Bellevue College, City University, and General Assembly. Kevin, who is really beating this ''3rd person'' horse to death, also worked as Jerry Seinfeld's limo driver once in college, and in 2006, Forrest Whitaker told him he was ''pretty funny''...Forrest Whitaker is the authority on comedy, so that's probably the most important part of his resume.

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Current Position

Senior Vice President of Global Marketing at Rebrandly

Degrees

Public Relations and Journalism

Past Talks

B2B Rocks 2022

Skills