Bio

10+ years of experience in helping companies acquire customers online and generate multi million euros of incremental revenue 📈. 5+ years of people management experience. Demonstrable track record in hiring, managing, developing and retaining talent and building high performing teams 🚀. Expert level knowledge of Search Engine Marketing (Paid & Organic), Paid Social, Display, Conversion Rate Optimisation, Web Analytics, A/B Testing 📚. Advanced Excel and quantitative data analysis skills – at ease with most formulas (e.g. VLOOKUP, INDEX MATCH), Pivot Tables, Charts. Expert knowledge of Google Analytics and Google Tag Manager 🔢. Advanced qualitative research skills. Skilled at designing and executing surveys, online polls, user tests, competitor research 🕵️. Basic knowledge of HTML, CSS, JavaScript, SQL and databases. Can effectively liaise with developers and manage technical projects 👨🏻‍💻.