Bio

GuideForce helps companies increase sales with growth solutions and creative marketing designed to engage, captivate and move customers to act. We support every stage of development. • Get ready to launch • Ramp up revenue • Gain a foothold in a new market • Develop a partner channel A CLEAR PATH TO SUCCESS Our innovative marketing approaches provide you with a road map for your business growth. We give you a clear path that is easy to follow. We also help teams working on new market development within established businesses, grow into new markets. I serve as the Managing Director for GuideForce, and have over 25 years business development, product management, and marketing leadership experience in the new space, satellite, and information technology and communications (ICT) industries. I bring a unique perspective that is at the intersection of the enterprise IT, communications, and satellite industries. I have helped new space and technology startups and established enterprises grow faster and define clear paths to profitable revenue. I partner with CEOs and executives to navigate the startup through enterprise evolution and the development of partner ecosystems to scale your businesses faster. Serving as President for the Mobile Satellite Users Association (MSUA) I have the privilege to work with the leading satellite users and services providers in the world. Specialties: Brand Management Strategic Planning Creative Strategy Product Management P&L Management and Development Public Relations and Analyst Relations Market Planning Partner & Channel Development Performance Analysis and Metrics/Goal Setting Customer Acquisition - Sales Cycle/Funnel Driven Marketing Mergers and Acquisitions Not For Profit Leadership International Strategy Market Research and Competitive Analysis Content Strategy Online, Digital Media and Social Media (SEO, SEM, Blogging) B2B Marketing Start-up Marketing Patent and Trademark Internal Communications Advocate Marketing