Bio

Leader of brand transformations for premier organizations including the largest privately held wireless carrier in the US, premiere law firm with Fortune 100 and international clients, and a leading non-profit foundation. Currently leading brand development and marketing strategy for the #1 rated cannabis consulting firm. For nine years, during the launch and adoption of smartphone technology, I led the brand development, marketing, and growth strategy efforts for the largest privately held wireless carrier in the U.S. From there, I jumped out of the corporate world to non-profit and startup organizations that are purpose-driven. To all roles, I bring extensive expertise in building strategic plans and developing strong teams that have driven significant change, results, and progress in highly competitive and dynamic industries. Areas of Experience and Leadership: • Brand Development and Management • Big Data and Predictive Analytics Platform Development • Integrated Marketing Strategy • Social Media Strategy • Media Strategy and Planning • Direct Marketing • Customer Lifecycle and Journey Mapping • Campaign Management/CRM • Sales Mix and Promotions Strategy Development • Agency Management • Project Management • Employee Development and Team Building • Business Strategy Development with Cross Functional Integration