Bio

I´m a digital and marketing leader with a strategic and operational experience of driving change in large and complex organization. Experience in European and Market roles as in Diageo and Samsung. I have worked at two global Tech companies in the best time : Telefonica and Samsung. Both of them in their expansion phases. I´m a marketer specializing in Ecommerce and Digital Marketing but with an understanding of the business as holistic, managing bold performances budgets of MM€. Specialties Ecommerce/ DTC/ Retail Media/ Quick Commerce, Amazon, Digital Content, Data activation, CRM, Search ( SEO/SEM), 360º Media planning and buying, digital capability building. Distinguished by Creative thinker, data-oriented, team builder and results-drive. Industries Beverages ( DIAGEO) , Technology & Services ( Samsung), Telco & Services ( Movistar)