Bio

I lead marketing teams to success by creating the necessary alignment across marketing, communications, and digital transformation. I combine the storytelling skills earned in more than a decade as a magazine editor with marketing and digital strategy experience gained in more recent corporate leadership roles. I am currently Head of Marketing & Communications at Baldor Specialty Foods, the largest distributor of premium produce, specialty, meat, fish, and dairy on the East Coast. In this role, I have the privilege of introducing customers and potential customers to our incredible partners, products, and people, with the aim of growing revenue and market share. I was previously Executive Director of Digital Marketing at Morgan Stanley, where I oversaw the teams responsible for marketing across social media, search engine optimization, email, and audio assistants, as well as the product team responsible for building the morganstanley.com website. Prior to that, I was a VP of Marketing at Monster.com, the site that invented online recruiting; I oversaw corporate communications and B2B/B2C content marketing. While at Monster, I developed a brand messaging framework called ''How? Now. Wow!'' that won the Content Marketing Institute’s award for Best Content Program and got me nominated as a finalist for Content Marketer of the Year. My teams' work has been recognized with awards from The Webbys, The Financial Communications Society, Digiday and PR News. In addition to these recognitions, I was a 2020 fellow in the 92nd Street Y’s Women inPower program, which is aimed at helping purpose-driven female executives achieve top leadership positions. My strength is my ability to see the 10,000-foot view across disparate marketing functions, but my superpowers are hiring incredible subject matter experts and using empathy to understand the needs of customers and prospects as well as bosses and employees.