Martina combines her talents as designer and illustrator in the drawing of letters. Based in Berlin, she runs a leading studio specializing in lettering and custom typography for clients around the globe, such as: The Washington Post, Vanity Fair, Harper Collins, Penguin Random House, Etsy, Adobe, Macy's, and Cosmopolitan, among others. With a master in Type Design from the Royal Academy of Art in The Hague (KABK) under her belt, she dedicates a large part of her time to teaching lettering and type design. Her book The Golden Secrets of Lettering (Princeton Architectural Press and Thames & Hudson, 2017) is published in German ('Lust auf Lettering' Verlag Hermann Schmidt), Spanish ('Los grandes secretos del lettering' Ed. GGili), and French ('Les secrets du lettrage' Ed. Eyrolles). When she is not busy drawing letters, Martina coaches other creatives, travels around the world to host workshops, and speaks at design conferences. Through her work, she has helped establish lettering design in the European design scene.
Founder and CEO at Studio Martina Flor Berlin
Master's degree, Master in Type and Media