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Mary Pryor

Senior Director of Strategy & Web3

Wasserman

Country or State

United States

Bio

Versatile, resourceful, tech savvy digital marketing management, social media strategy, and event production leader. Experience in technical, conceptual, creative and content development strategy and implementation across a multitude of industries and brands. Expertise in analyzing trends to develop solutions that promote audience retention and brand awareness which align with client’s vision, exceed social benchmarks and fully integrate with all other efforts across the client’s portfolio while ensuring consistency in voice. Proven track record of utilizing insights to develop and execute on best-in-class strategies for social media, social paid media campaigns, promotions and live events. Adaptable leader and excellent communicator who can operate as an individual contributor as well as lead global, cross-functional teams. Expansive knowledge and robust professional network within media, music, fashion and arts. Content Strategy & Implementation | Client Management | Social Media | Content Development Communications | Business Development | Interactive Production | Experiential Marketing Trend Analysis | Content Creation | Emerging Technology| Analysis and Data Strategy | Project Management Technical: Google Apps Suite, Microsoft Suite, Basecamp, Harvest, JIRA platform, Wordpress, Moveable Type, Joomla, Drupal, Convio, Fatwire, Omniture, Radian 6, Experiential Event Manager, Adobe Photoshop, In Design, Dreamweaver and Illustrator expert user, Adobe Flash, Hootsuite, Sprinklr, Sprout Social, SumAll, Social Vibe, Spredfast, Adobe Premiere, Garageband, Buffer, Sprout Social, Crimson Hex, Socialix, Brandwatch Social Media Platforms: Twitter, Facebook, Instagram, YouTube, LinkedIn, Vine, Snapchat, Periscope, Medium

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Current Position

Senior Director of Strategy & Web3 at Wasserman

Degrees

Bachelor of Arts (B.A.), Mass Communication/Media Studies

Past Talks

Consensus 2022

Skills