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Matt Colebourne

Chief Executive Officer

Searchmetrics

Country or State

Germany

Bio

I've participated in six successful exits in a long career in the software services, internet and internet advertising industries. A sales-oriented CEO/COO by training and inclination, career highlights have included; Sale of Searchmetrics to Conductor to create the leading global enterprise SEO technology company. Joined DoubleClick in 1997 as part of a team of four tasked with growing the business in Europe. Six years later, was presiding over a $200m turnover, 480 person business. Introduced one of the first SaaS business models to the market. Managed the turnaround to profitability, for the first time in its history, of eSpotting (MIVA) in six months and its sale for $183m to FindWhat once profitability was achieved. Launched the Pinpoint mobile app advertising network growing the entire concept and business from scratch into a 400 blue chip customer, £750k business in one year from launch. Joined an innovative cloud solutions company, Nivio, which had approximately 100 staff, no revenues, significant funding issues and a record of late product delivery. Developed a £3.5m revenue stream, refocused team and participated in sale of the business for $50m. Sales Director for Integral Solutions, a small early pioneer in the AI space. Built the entire sales team, sales model and customer base including major customers such as Cadbury Schweppes, Boots Group plc and fifty others. Involved in sale of the business to SPSS for £8m. Founding investor and board member of Gazemetrix (Uberlabs Inc). Company was sold to Sysomos in Sep 2015 for $8m. Extensive experience of Digital Marketing technology including Display, Performance (Search), Programmatic, Mobile and Video. Have developed winning pricing strategies and aligned sales compensation and pipeline management models for several large companies – particularly in the area of SaaS business models where traditional compensation models are hard to apply.

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Current Position

Chief Executive Officer at Searchmetrics

Degrees

BSc (Hons), Computing Science

Skills