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Matt Wagner

VP, Client Services

Target 10

Country or State

United States

Bio

15+ leading the development and execution of innovative inclusive and targeted LGBTQ+ communications and campaigns that leverage queer cultural insights for cross-category Fortune 50 companies and brands. Current and recent clients include Johnson & Johnson, Kenvue advocacy marketing initiative CARE WITH PRIDE, Trojan Brand, vitafusion, OraSure Technologies (OraQuick), Tylenol, Johnson’s Baby, K-Y Brand, Motrin, o.b., American Express, HBO, Showtime, Netflix, Stoli, Bud Light and others. Consultative work includes market education and best practices, opportunity + growth assessment, research (quant/qual), and strategic cross-functional synergies with internal partners such as strategic insights, DEI, corporate giving and business resource groups. Key driver of agency promotion and growth strategies, routinely participating in panels, roundtables and other share-outs around client partnerships, LGBTQIA+ category insights and state of the industry. Proud to serve as a Communications Committee Chair within the Alliance for Inclusive and Multicultural Marketing, a division of the Association of National Advertisers, helping lead the planning and execution of external strategy for the alliance including its #SeeAll campaign and promotion of the Cultural Insights Intelligence Measure (CIIM).

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Current Position

VP, Client Services at Target 10

Degrees

Bachelor's degree, Political science

Skills