Bio

I’m a senior technology industry marketer with extensive international experience in AI, IT security, networking and communications markets. I’ve enjoyed a varied and developing career in which I’ve created marketing results that not only support business growth but also creates customer value and engagement. I operate as a trusted business partner to field sales functions that often needs to address near term objectives whilst ensuring that strategic marketing goals are still met. I translate great technology propositions into impactful activities to create customer resonance and value. I’m experienced in operating as a player / manager in small, agile organisations or as a leader of marketing teams in larger, more established businesses. Operationally disciplined to get the most out of my resources, I thrive on challenges and change. • Data centre Convergence, Unified Communications, Routing, Switching, Wireless, Network Security and Application / Network Performance Management. • Market analysis and marketing requirements definition • Campaign conception and execution management • Content creation & presentation delivery • CRM and Digital marketing - SFDC, Siebel, Eloqua • Lead Generation • Marketing performance tracking and measurement. • Technology Marketing • Field Marketing • Channel Marketing • Alliance Marketing • Solutions Marketing • Product Marketing • EMEA Marketing Director • Field Marketing Leader