I’m a B2B marketing guy that builds and explains stuff. My passion is explaining complexity in accessible, engaging, and inspiring ways – particularly in ways that help build brands and spark sales. That puts marketing content strategy and development at the foundation of my success. My knack is building and scaling marketing functions from start up to global enterprise. That ability is on full display with my journey from creating an international field marketing organization at MaxPoint; to building a new content marketing function at Valassis, the acquiring company; and then going on to apply and amplify that work for Vericast, the larger holding company, as it seeks to unify and transform its brand. Right now, I'm thinking a lot about how the demands of consumers, the goals of brands and the transformation of marketing and technology are converging right in the middle of the economic uncertainty of 2023. Reach out if you've got insight to share on that!
Executive Director, Content Marketing at Vericast
Master of Business Administration (M.B.A.), Business