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Melissa Presby

Senior Director, Marketing Strategy - Retail Practice

Concentrix Catalyst

Country or State

United States

Bio

Marketing experience: B2C & B2B, brand strategy and product marketing, customer retention and loyalty, CRM, lifecycle marketing, digital marketing and analytics, trade and channel planning, communications and content strategy, business development and sales. Category expertise: Apparel, Consumer Package Goods, Technology, Entertainment, Telecom, Alcohol Beverage, Hospitality, Travel, Financial Services, Luxury Automotive.

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Current Position

Senior Director, Marketing Strategy - Retail Practice at Concentrix Catalyst

Degrees

Advanced Management Program, Omnicom University

Past Talks

CRMC 2022

Skills