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Melissa Vandersay

Lead, Strategic Partnerships - Retail, Lifestyle, Points Exchange and Sustainable Partnerships

Etihad

Country or State

UAE

Bio

Currently employed in the Loyalty and Partnerships Division of Etihad Airways Leading Strategic Partnerships. Accountable for the evolution of the program partnerships including Points Conversion ( Financial and Non-Financial), Retail, Lifestyle & Sustainability Partners. Over 10 years experience in acquiring and managing Financial partnerships for Etihad which include Payment Card Co-brand partnerships with leading Banks globally, Payment Network relationships and a wide range of points conversion partnerships across the globe with financial services institutions. Experienced in launching and managing a diverse range of non-financial partnerships including Airline, Hospitality , Retail, Leisure & Lifestyle partners and driving these relationships to profitably for the business. Proficient people manager with strong skills in sourcing ,negotiating, contracting, set up, launch, marketing and management of both air and non-air partnerships and the optimization of partnerships to generate revenue and sustainability for the company . Skills and Experience Partnerships Strategy, Account Management, Customer Relationship Management, Loyalty Strategy, Marketing Strategy and Execution, Negotiations & Business Modelling, Research & Analytics, Ethics & Compliance, Stakeholder Management, Leadership & People Management

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Current Position

Lead, Strategic Partnerships - Retail, Lifestyle, Points Exchange and Sustainable Partnerships at Etihad

Degrees

Master of Business Administration (MBA), International Management

Skills