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Michael J. Miraflor

Chief Brand Officer

Hannah Grey VC

Country or State

United States

Bio

@michaelmiraflor on Twitter I’m obsessed with Culture, Brands, Technology, and all things Digital. I believe that we are living in the most interesting, challenging, and transformational time in the history of Marketing and Advertising… and I have never been more excited to help build the future. I'm currently Chief Brand Officer at Hannah Grey VC, a new early stage venture capital firm investing in companies redefining everyday experiences. I support our portfolio founders to shape brand development, content and go to market strategy, accelerating growth to build our exceptional early stage companies into household names. I also lead development of the Hannah Grey VC brand and establish new and unique ways to interact and engage with our vibrant ecosystem of founders, investors, service providers, brand and agency partners. Previously, I served as Senior Vice President at MediaLink, a boutique strategic advisory firm operating at the intersection of Marketing, Advertising, Entertainment, Tech, and Finance. Prior to MediaLink, I was the SVP, Global Head of Futures & Innovation at Blue 449, a Publicis Media agency. I led the launch the Blue 449 brand in the US market in 2015, and helped to develop it's positioning, culture, and product offering. From a client service perspective, I oversaw the PUMA global account across 34 markets, as well as lead planning and innovation for DJI (drones and imaging). Prior experience as VP Strategy at Zenith Media included leading holistic communications planning across all channels for clients including H&M and Kering Luxury brands. I was also a core member of Liquid, an internal think tank and service offering for all Zenith clients, focusing on Ideas, Innovation, Tech, and serving as the lead content creator for annual CES and SXSW coverage. I earned an Executive MBA from the Berlin School of Creative Leadership at Steinbeis University, where I received immersive instruction in Berlin, Shanghai, Tokyo, NYC, and Silicon Valley. I'm a California native, and received BAs in Political Science and Mass Communications from the University of California, Berkeley. I currently sit as a Board Director of the nonprofit International Radio and Television Society (IRTS), and have been quoted in such publications as NPR, Vogue Business, Forbes, Fast Company, and PSFK. I'm also a contributor to MediaPost, Luxury Daily, and a former Rich Media & Digital Video Expert columnist at ClickZ.

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Current Position

Chief Brand Officer at Hannah Grey VC

Degrees

Master of Business Administration (M.B.A.), Creative Leadership at Steinbeis University School of Management & Innovation

Past Talks

Consensus 2022

Skills