Bio

I lucked into technology. As a Cal English Lit grad interviewing for an editing job in my native Bay Area, I was told I could join the staff of LAN Magazine. “Land?” I replied. “As in real estate?” “No, LAN – as in Local Area Network.” Um ... what’s a network? So started my sequence of technical learning curves. As a tech journalist and analyst my first 9 working years, I got to cover an endless stream of new technologies – and meet the amazing luminaries inventing them and the passionate customers using them. I had to absorb ideas quickly, analyze their impact, and then communicate back the value prop to our magazine readers and consulting clients. And I loved it – all of it. The constant “new thing,” the daily learning curve, the pace of change, distilling and sharing. Changing over to the vendor side brought the added joy of truly being part of a team building and delivering amazing stuff. I found that in startup after startup, I thrived on the fast pace, the controlled chaos, the need to decide quickly and then iterate. As my marketing responsibilities have grown, and marketing success has increasingly depended on a blend of the analytical and creative, I have loved bringing that fast learning and constant iteration to the worlds of demand gen and pipeline, equipping our sales guys, delivering awesome content, and sharing the value of what we do with the larger world. I got into tech through luck. I’ve stayed because I love it.