Bio

Founded in 2000, Analytic Partners has grown to be the independent global leader in analytics solutions. We help top-tier companies adapt to the rapidly-evolving world of data, analytics, and strategic and tactical decisioning. We drive business results for our clients through: • Holistic measurement and forecasting • Marketing optimization • Improved customer insights • Data-driven decisioning • Driving business accountability Analytic Partners has built a global organization infused with local experience. With offices in North America, Europe, and Asia-Pacific, our global network coupled with our extensive in-country experience allows us to deliver actionable insights at local, regional, and global levels. Analytic Partners offers a client-centric, partnership approach. Our organizational model and operating culture is one of collaboration. We work with our clients to help drive action and fully benefit from the insights identified through our work. Analytic Partners is a certified Women's Business Enterprise. See wbenc.org for more information. Specialties include: Unified measurement, Commercial mix modeling, Multi-touch attribution, Brand equity measurement, Shareholder value analytics Twitter handle = AnalyticGlobal Facebook page = facebook.com/analyticpartners Instagram = analyticpartners