Bio

WRU.ai is an artificial intelligence (AI) based content personalization and monetization platform for online publishers. Our proprietary algorithms are able to ingest content and extract context. This enables us to sift through millions of distinct interests and audience behavior data points to compile actionable insights into what content drives the most engagement. With these insights, publishers are able to produce the Right Content, for the Right Audience, at the Right Time. WRU’s Machine Learning (ML) platform yields tremendous value for media and can help tackle the hardest problems: engaging readers, increasing profits, and making newsrooms and online publications more efficient. Here is how we can help newsrooms and online publishers ✪ AI-based personalization engine - Our advanced AI and ML-based algorithms help find patterns and commonalities across user’s behavioral and real-time data. Using this info, the publishers are able to present only the most relevant content unique to every user or subscriber. This hyper-personalized content helps drive up ad revenue by boosting user engagement. ✪ AI-based Prediction engine - Predict the number of views an article might receive, enabling online publishers to target their advertising spend on articles that are predicted to trend. This is key to increase marketing spend ROI. ✪ AI Powered Header Bidding - Maximize ad revenues through our bid floor optimization tool. Setup competitive bidding auction for your ad inventory ✪ NLP based tagger - Easily distill useful information from large volumes of text and output a coherent and fluent summary having only the main points outlined. Helps publishers boost user engagement by condensing the continues torrent of information into a more engaging and easily digestible article. We are offering a free 2-month trial to test WRU and realize the benefits. If you would like to learn more, let's connect - naveen@coffeebeans.io | 740-274-1992 | www.wru.ai