Bio

I have been at the forefront of the digital revolution in the luxury retail industry in Asia Pacific for the past 12 years. My strength lies in using data and technology to convert leads to long-term engaged customers. I have managed small digital teams, in start-ups and multinational organizations, to drive Omnichannel marketing initiatives to increase customer retention and repurchase. My leadership philosophy is to grow, develop and empower others so they can be set up to succeed. I spend my weekends hiking the mountains in Hong Kong, which is where I am currently based. I also love Scuba Diving and hope to become an instructor to enable others to get skilled in this life-changing sport.