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Nicola Selenu

Senior Deliverability Specialist (Deliverability & Compliance)


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~15 years professional experience in Email Marketing & Deliverability, Anti-Abuse and Email Security, with people management experience in fast-paced work environments. Extensive knowledge of the EMEA and APAC markets. Some (of the many) brands that I've proudly served during my career in Email are: Adobe, Expedia, Gucci, Bulgari, Luxottica, UNHCR, Amnesty International, LastMinute, Groupon. - Multilingual (Italian mother-tongue, fluent English and Spanish), Master’s in Psychology, proven experience in Communication, Public Speaking and people management. Deep know-how in Email Marketing, SPAM fighting and Anti-Abuse. Passionate about Trust & Safety, Fraud Prevention and Investigation. Challenge lover that takes ownership in finding new solutions leveraging on excellent problem-solving skills. At ease in fast-paced environments, quick learner and self-starter. Expert in working collaboratively with many departments to lead projects and scale solutions at a global level. Experienced and Referenced in editorial environments as Editor and Writer about High-Tech, Internet, Marketing and Psychology. - Proud member of M3AAWG (messaging malware mobile anti abuse working group). Also.. Stand Up Comedian by night who had his spot on TV (Comedy Central). ✪ SPECIALTIES ✪ ✔ ANTI-ABUSE: Anti-Spam filters, Phishing prevention, GDPR Law, Authentication Standards (SPF, DKIM, DMARC), Reputation, Whitelists, Blacklists and Spam Traps. ✔ DATA ANALYSIS: ElasticSearch / Kibana, Tableau, Looker, Excel, Google Sheets, SQL, MySQL ✔ ADVERTISING: ● Facebook Ads ● Google Ads ● Google Ad Manager ● Google Adsense ● Google Analytics ✔ OTHER: SEO, SEM, HTML, DNS, Wordpress, Content Moderation ✪ AREAS OF EXPERTISE ✪ ● Email & Digital Abuse/Fraud Investigation and Prevention ● Public Speaking, Coaching & Training ● Data Analysis and Data Visualization ✔ LANGUAGES ● English ● Italian ● Spanish ✔ PERSONAL SKILLS problem solving, organizational skills, strategic thinking and planning, team spirit, out of the box thinking, Self-Starter, fast learner, painstaking, respectful of deadlines, creative, positive. ✔ DIGITAL MARKETING ● Email Marketing Campaigns & Deliverability ● Search Engine Optimization (SEO) ● Pay-Per-Click (PPC) Services ● advertising products (AdSense, AdWords, Admob, Facebook Ads, etc) ● Social Media Management

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Current Position

Senior Deliverability Specialist (Deliverability & Compliance) at ActiveCampaign


Master of Science - MS, Experimental Psychology