Bio

Nicole is the Influencer and Communications Lead at Semrush. She has excellent communication and negotiation skills, a deep understanding of social media platforms, and the ability to stay up-to-date with the latest trends and new technologies that Semrush has to offer to the industry. Nicole has been able to execute global influencer marketing strategies successfully by making Semrush visible to new audiences. Nicole has a strong mission to bring more diversity to the tech-industry, she was able to drive collaborations with the main focus of giving female influencers a voice across the tech-world. ''As a Hispanic woman in the tech industry, I have seen firsthand the challenges faced by underrepresented groups in their pursuit of opportunities. Despite their hard work and impressive skills and experience, these individuals are often overlooked and undervalued. At Semrush, we recognize the importance of diversity and strive to give visibility to all members of our community, regardless of gender, ethnicity, or any other factor. By celebrating each other's achievements and supporting one another's growth, we can build a stronger and more inclusive community. Together, we can break down barriers and create a level playing field for everyone. This is our mission and our commitment to making a positive impact in the tech industry.'' Nicole Ponce, Communications & Influencer Marketing Team Lead at Semrush Prior to her involvement in Semrush, she was the marketing manager and business development director for a tech start-up company in Miami, Florida that curated local events to a user’s preference. Her contribution to the launching of the application enabled the application downloads to increase by 10% and the activity rates by 15%. Nicole has a passion for branding, creative projects, and business optimization. She is also a co-founder of Katarze, a recently launched start-up in Prague,Czech Republic which unites art and music from global artists. Moderates and take part of a professional female community, Femme Palette, where international expats gather to connect with like-minded driven women. Nicole is also co-host to her own podcast, “It’s Called Happeness” where she speaks about the art of executing ideas and making it a reality, she believes when a person is aligned with their purpose they can make anything happen; they have invited world renown guests to speak about their Happenness story.