Bio

An avid movie-goer, TV, and streaming watcher with more than 14 years of experience in entertainment marketing, social media, publicity and creative writing. As VP of global digital marketing, I oversee digital strategy, digital creative, social media, and digital publicity campaigns at Universal Pictures and Focus Features (internationally). I am passionate about bringing large scale and first-of-its-kind ideas and experiences to fruition, and finding new ways to capture audiences’ attention through storytelling via thumb-stopping and intriguing content. With a focus on global strategy and creative executions, I work directly with the media, creative A/V, research and analytics teams at Universal Pictures. From franchise titles, such as Minions, Pitch Perfect and Fifty Shades of Grey; DreamWorks Animation titles including How to Train Your Dragon, Trolls and The Boss Baby; to comedies and dramas including Straight Outta Compton, Queen & Slim, Girls Trip and Good Boys, I've enjoyed working on a wide variety of film genres.