Bio

I am a passionate and experienced entrepreneur, with innovation at the core of what I do. With more than two decades in the design industry, I have devoted my career to understanding my client’s businesses and finding creative ways to drive results through design integrated with technology. This passion led me to launch Matter in 2003, a Sydney-based digital agency that specialises in e-commerce. As Director and Founder of Matter, I strive endlessly to create a culture built around cutting-edge ideas and excellence, focused on client goals. At Matter, we offer a cohesive suite of services including strategy, branding, marketing, design and development for web, e-commerce, and custom applications. A problem-solver and a storyteller at heart, I use creativity combined with technical skills to deliver solutions for our clients that make an impact. I truly enjoy a strategic challenge and harnessing the power of design and technology to build businesses, grow audiences, and realise ideas.