An entrepreneur at heart. Following 20 years developing and executing international B2B and B2C marketing campaigns in a high-tech environment I now lead BNZSA's UK operations. Areas of expertise: Go-To-Market Strategy | Lead Generation | CRM and Marketing Automation | Account Based Marketing | Customer journey | Conversion Optimization | Integrated Marketing Planning | Campaign & Program Management | Digital & Traditional | Retail Marketing | Horizontal & Vertical Business Segment Marketing | Enterprise & SMB | Operational and Budgetary planning & control | Agency Management | Market Intelligence | High Tech Marketing (IoT, Cloud, Data & Analytics, Network, Wearables)
Country Manager at BNZSA
BA, Business Administration