Pedro Alvim 🏳️🌈
Brand and Social Media Senior Manager
Magazine Luiza
Country or State
Brazil
Bio
Responsible for building the largest retail and marketplace brand on social media globally trough making “Lu do Magalu”, Magalu’s GCI brand ambassador, into the first virtual influencer in Brazil as also the most followed in the world, with over 30 million followers. Graduated in Advertising and post-graduated in Content and Digital Influence, with 13+ years of experience in digital, content and social media, leading creative and strategic teams, but also acting as speaker, mentor and teacher, training creators and marketing executives. My mission is to become one of the most exponential leaders on shaping the future of branded content, influencer marketing and social media industry globally. Content strategy. Digital marketing. Influencer marketing. Metaverse. Copywriting.
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Current Position
Brand and Social Media Senior Manager at Magazine Luiza
Degrees
Postgraduate Degree, DIGITAL INFLUENCE: CONTENT AND STRATEGY