Accomplished senior marketer with proven success in both B2B and B2C environments achieving exceptional rather than expected results. Over 20 years of experience leading marketing and sales teams, delivering multi-million-pound growth and profitability. Agile across RPA, Cyber Security, software based technology and market research industries with deep proficiency in content development, subscription web-based services, advertising, and the media sector. Experience in B2B SaaS scale-up and building a profitable outbound sales engine along with inbound infrastructure (content, automation, etc) as well as marketing and communications experience in MEA, Americas, APAC & Europe. Frequent Keynote Speaker at conferences and media commentator. Branding Strategist with focus on Marketing Technology and Demand Generation. Strong leadership, commercial and performance management personality, result-driven, believe in action and change through influence, empowerment, and collaboration. Creative, versatile and comfortable with ambiguity, able to work both independently and in a collaborative team environment. Strengths: International marketing Digital Marketing Marketing Automation & CRM Strategic mindset Product development & integration Brand management & re-branding Post‐acquisition/merger integration Sales & marketing performance Market analysis Public Speaking
Chief Marketing Officer at SecurityHQ
MSc, International Marketing