Rapha Abreu
Global Vice President, Design
The Coca-Cola Company
Country or State
United States
Bio
As Global Vice President of Design, Rapha heads up all aspects of design of The Coca-Cola Company's iconic global billion-dollar brands: Coca-Cola, Sprite, Fanta, Minute Maid, Powerade, Smartwater and others. He is responsible for leading global design strategy, brand identity, design innovation, visual creativity, packaging, digital and retail design in order to create a relevant, multidimensional and seamless end-to-end experience across all global brand touchpoints.
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Current Position
Global Vice President, Design at The Coca-Cola Company
Degrees
Contour Leadership Experience