Former sales guy turned entrepreneur. A two time CEO, I sold my last start-up to Cheetah Digital for $33M, having built an enterprise Saas platform that helped B2C marketers collect zero party data at scale across their owned channels.
Given the CMO role after the acquisition, I led a team that more than doubled pipeline generation, resulting in a 2X lift in sales team performance in 2.5 years. This was achieved whilst delivering efficiencies to reduce the marketing budget by 35%. As part of the Cheetah Digital Executive Leadership Team, I helped deliver the sale of Cheetah Digital to CM Group in a billion dollar plus transaction.
I then joined Wunderkind, a martech company chasing unicorn status, and one that all B2C revenue focused marketers should know about! In July, 2022 I was promoted to Chief Revenue Officer, overseeing all global commercial functions including sales, marketing, customer success and services.
Outside of work I am a committed and slightly better than average soccer player, as well as a less committed and distinctly average snowboarder.
Chief Marketing Officer at Cheetah Digital
History, History