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Rupert Bedell

Chief Marketing Officer

Paysend

Country or State

United Kingdom

Bio

Vice President and head of B2B marketing for American Express EMEA region. I have overseen record acquisition and revenue generation in the region since 2018, through the expansion of a digital acquisition programme targeting SMEs. Prior to that I was CMO at Unum (Employee Benefits) and Moneycorp (FX), where I oversaw a rapid expansion of the business to become the UK's leading FX provider. I've also led B2B marketing at RBS / NatWest, helping to turn around the bank's business brand with the largest ever B2B campaign. In my early career, I worked across marketing at Barclays and HSBC.

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Current Position

Chief Marketing Officer at Paysend

Degrees

DBS, Business Studies

Skills