Bio

Sarah is an integrated marketing communications professional, specialised in digital transformation, strategic marketing, brand and reputation management and global communications for start-ups and MNCs. She has held a range of marketing advisory positions, and has led large scale branding and rebranding exercises in diverse international locations. She also helped start-ups, social enterprises and NGOs in strategic communications, for purposes such as fund-raising, growth strategy development, public affairs, research, and leadership training. Sarah is currently Director, Head of Corporate and Marketing Communications at Peak Reinsurance, a global reinsurer headquartered in Hong Kong, where she heads up the corporate and marketing communications function, supporting the company's Hong Kong, Zurich and Bermuda operations on strategic communications, financial communications, brand and reputation management globally. Sarah is a Fellow member and a Chartered Marketer of the Chartered Institute of Marketing in the United Kingdom. Sarah speaks at various industry events and universities, and is passionate about technology, media and sustainability issues. She also supports NGOs and social enterprises on initiatives related to education and social innovation.