Scott Berka
Sr. Managing Director: Brand & Customer Experience
Greystar
Country or State
United States
Bio
Scott has the ability to turn raw market data into meaningful insights, to help plot a course to grow a business and energize a brand. He has a passion for growth strategy and customer experience, and is always looking for ways to apply it. He has served both consumer-oriented and B2B businesses across industries, from global blue chips to regional entrepreneurs. Specialties: growth strategy, customer experience, agile marketing, branding and brand positioning, customer insights, advertising strategy, consumer research and planning, and marketing efficiency.
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Current Position
Sr. Managing Director: Brand & Customer Experience at Greystar
Degrees
Master of Business Administration (MBA), Marketing and Strategy