Bio

Scott Cunningham is author of Defining Brand Safety Series by the Brand Safety Institute, Founder of the IAB Tech Lab, initiative lead of NewsPassID Ad Network and NewsNext sustainable journalism initiative at the Local Media Consortium, principal technology and program Founder of the Trustworthy Accountability Group, former President of Media News Group Interactive and was a pioneer in the development of USATODAY.com and many other digital publishing and ad technology platforms and products. His work involves steering the digital advertising and media publishing industry towards economic growth, best digital consumer experience practices, and strategy. Cunningham.Tech advises marketers and media advertising buyers on advertising brand safety and marketing technology, advertising measurement vendors, advertising technology providers, and digital publishers. In addition to Consultancy roles, Cunningham currently serves as advisor to child wellness projects leveraging digital channels and other technology ventures and a US Soccer licensed youth soccer coach.