Scott K. Wilder
VP of Customer, Partner and Community Growth and Engagement
Base (formerly Crowdvocate)
Country or State
United States
Bio
Currently advise companies on Customer Engagement, Growth and Community. I have 15+ years of experience in Customer Engagement, Growth and Community, building programs, platforms, and products from scratch. For a marketer, I have a strong data, technical and systems background. My expertise ranges across B2B and B2C companies like Hubspot, Udacity, Coursera, Influitive, Adobe, Marketo, Apple, and Intuit. I’m proud of my consistent track record of results from designing websites and user flows with 60% growth in acquisition, launching Community programs with 40% growth in engagement & retention, to innovating new channels like chat with 25% reduction in spend. Finally, I’m passionate about building teams. I’ve hired, coached, and grown 15+ person teams multiple times across disciplines. Personal note: I coach little league baseball.
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Current Position
VP of Customer, Partner and Community Growth and Engagement at Base (formerly Crowdvocate)
Degrees
MBA, Marketing and Information Systems