Bio

I am a designer, researcher, strategist and speaker specialised in UX strategy, agile transformation and design thinking. I care about the happiness factors behind a pain point, understanding users through research and testing, and turn the pain points into business with human-centred interaction design. Unique from the industry, I am also a Certified Scrum Master, Agile Coach and digital marketer. I have deep passion to facilitate team collaboration using agile scrum and design thinking methodology, turn failure to usable solution in short time for/with the team through sprints. Specialties: • UX/UI strategy and customer experience design (Mockups, Wireframes, & Prototypes) • User Experience Research • Creativity skills and creative problem solving (Strategic, Conceptual & Innovation) • Usability testing • Digital learning experience (LX) strategy • Digital marketing content strategy and campaign • Organisation digital learning solutions • Design thinking and Agile facilitation • Scrum sprints cycle facilitation My previous and coming speaking events: • DigiMarCon 2022 • International Business Storyteller Summit (Nov 2020, 2021) • Techweek NZ (2019, 2020, 2021, 2022) • Intelligent Process Automation Summit (Apr 2019) • World Machine Learning & AI Summit (Feb 2019) - ''To bot, or not to bot?'' • Robotic Process Automation (RPA) Conference (Sept 2018) - ''UX in action - Why do organisation struggle to implement RPA successfully?'' • Robotic Process Automation (RPA) Summit (May 2018) - ''Can robots design customer happiness?'' I welcome any proposal for conferences/in-house speaking engagement, workshop facilitation and any interesting collaboration that require my skills.