Bio

Highly creative, technically astute, and recognized industry expert marketing professional with 18+ years of extensive experience in integrated marketing and innovative strategies that boost engagement, increase market presence, and deliver high ROI results. Leverage full-scope of data and digital marketing strategies to include omnichannel media planning leveraging beyond traditional channels to deliver results through customer journey connecting all customer datasets to provide an out of box experience and reduce waste by identifying opportunities such as micro-segments, personalization opportunities and predict churn. Exceptional collaborative and cross-cultural communication skills; build rapport with clients and decision-makers to oversee complete project life cycle. ● bring endless energy and contagious passion to my work ● instill team motivation as both strategic leader and tactical contributor ● catalyze creative ideas and solutions ● deliver immediate, lasting results in evolving spaces STRATEGIC MARKETING CAMPAIGN MANAGEMENT Committed to quarterbacking internal teams and external agencies to exceed campaign goals, drive sales increases, and expand customer growth. IN-DEPTH DIGITAL MEDIA EXPERTISE: Able to combine intensive market analyses, social, Commerce, media expertise, mastery of complex technical tools, and digital media tactics to build powerful marketing campaigns.