Bio

20+ year proven track record as a global strategic brand and agency leader in the marketing and advertising business. Extensive experience in brand transformation, developing integrated communication plans, innovative digital solutions and leading global networks. Respected and trusted by clients and agency teams alike. Always in service of the brand and doing the right thing to generate innovative creative ideas that translate into award winning creative work, which drives business results for brands. Optimistic and tenacious - I believe the ideal business is about ideas that generate attention and interest, curated experiences that demand interaction and participation and analytics. Specialties: Brand transformation Product innovation Integrated communication planning Digital strategy Social media strategy and activation Global business strategy