Bio

Powerful, impactful marketing hinges on left- and right-brain thinking using analytics to inspire creativity. Customer-focused, insight-driven strategies sharpened by evolving technology are the key in delivering compelling campaigns, content, and stories that change behavior. My breadth of experience in growth roles makes me uniquely suited for taking on sales and marketing challenges, driving success for services, products and organizations. The integrated marketing plans I create are unique to the customer, business and the challenge I’m faced with. I’ve honed my approach over my career of both successes and failures, while building and running marketing teams in high growth environments. Modern marketing is technology-powered marketing, relying on advanced analytics, and increasingly machine learning, and AI to move faster, make smarter decisions, and create richer customer engagement. Careful analysis of data and the communication thereof is the key. I thrive on seeking the best means to the end, staying on top of the latest trends. My hands-on experience using data, analytics, and automation is the part of my job that really excites me the most. I pride myself on marketing strategies that drive lead generation and revenue growth. I love using data to fuel my creativity, discovering opportunities while creating links between products and customer needs. My passion is for growth. I’ve worked at startups where there isn’t a script for how to get things done. I’ve learned from failures, embracing them because of the growth they provide, and I rely on unorthodox thinking to create solutions. I love seeing the impact of my initiatives. Building relationships and speaking with people at all levels of an organization is important. I encourage others to share ideas and opinions. My experience with multicultural teams allows me to build rapport in many markets. Among my greatest accomplishments are creating and implementing branding, marketing, and online strategies that lead to scalable growth. I am excited to lend my expertise to an organization looking for a marketer well-versed in leadership, and with my experience in Asia, North America, and Europe, I’m eager to help brands grow across the globe. Let’s connect!