Sweta Patel- sp4387@gmail.com Sweta Patel is a growth advisor for the top incubators around the globe, like Plug and Play Centers, 500Startups, Global Silicon Valley Labs, and Techstars. She has helped scale over 200 startups from the ground up. Her business background started when social media began in 2006 when she was building social media communities of 10,000 plus for national brands like WD-40, Islands Burgers, Hershey’s Kisses, Kyocera Zio, and more. As she increased the net promoter scores (NPS) for these companies and their engagement by nearly 80 percent, she realized she could achieve this with all the resources available at her fingertips. She decided to challenge herself and pulled a 180-degree turn in her career in 2014. She moved to Silicon Valley and aligned herself with the top data-driven marketers all over the world. When a new product is launched, I feel I must be as ready to perform as a professional athlete. So much must be accomplished at once. The brand, the product positioning, mindshare, press reaction, word of mouth; every factor that will determine whether the product or service is successful or not depends on the marketing efforts of the initial phase of that launch. My experiences have taught me how to prepare, like that professional athlete I mentioned before, to the point where all the elements of a successful product launch are ready before the item or service is ready to ship. I would like to explain how I intend to bring this same level of preparation and professionalism to your organization. Specialties: Metrics Driven Marketing, advertising, event planning, auditing, budgeting, communication skills, customer relations, customer satisfaction, market positioning, marketing, organizational skills, presentation skills, and strategic planning. Proficient with A/B and Multivariate Testing; Optimizely; MOZ; Aweber; Exact Target; Eloqua; BaseCRM; Salesforce; HubSpot; Marketo; CrazyEgg; Microsoft Office; Go-To-Webinar; Active Campaign; LeadPages; Wordpress; AdWords; Google Analytics; and Facebook Ad Manager.
Contributor at Forbes
Bachelor's of Science, Management Science and Marketing