Terry Pierelli, also known far and wide as “The CROsultant”, is a digital optimization consultant with over 13 years of experience working passionately to bridge the gap between online marketing and product teams by leveraging website analytics, qualitative and quantitative user research, and rapid experimentation. Most known for his talk “How to Grow Your Insights Garden”, he has helped both B2C and B2B organizations serving global markets across the US, Europe, Latin America, Africa, and Asia to improve their audience understanding, their customer experience, and to boost conversion rates and revenue.
Senior CRO Manager at Lingoda GmbH
BA, Marketing, Spanish Business - 2007