I have been a professional industry analyst since 1981 when I joined Creative Strategies as its first full-time PC analyst. Over the years I have worked on major projects such as the original IBM PC, The Mac's Desktop Publishing strategy, Apple's Multimedia Strategy, and numerous other projects related to mobile and wireless technology. We especially focus on consumer technology adoption cycles and usage models, with an emphasis on Gen X and Gen Y. We work at the strategic planning levels inside many of the major PC and CE companies in the world. We have also been working with companies in the VR, XR, and AR markets and I consult with enterprise companies on how to implement spatial computing into their business and customer operations. We have a website that has over 170 case studies of enterprises that are already using XR in their business practices. https://ismguide.com/metaverse-resource-center/
Chairman at Creative Strategies, Inc. - Consumer Tech Research
BA - 1973