Tracy Kraft
Vice President, Global Revenue Marketing
Demandbase
Country or State
United States
Bio
Modern, results-driven marketing leader. Multi-disciplined with extensive experience at global high-growth enterprise software companies. Has successfully developed and lead global teams to deliver measurable practices and programs resulting in sustainable revenue. Collaborative with a bias towards action, I use direct communication, creativity, technology, & data to make thoughtful decisions and optimize marketing performance. Go-to-Market Strategy | Leadership | Messaging and Positioning | Growth Marketing | Demand Generation | Account-Based Marketing | Marketing Technology, Operations and Analytics | Field and Event Marketing | Content Marketing | Brand Management | Social Media | Public Relations | Analyst Relations | Global Agency Management
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Current Position
Vice President, Global Revenue Marketing at Demandbase
Degrees
B.S., Business Administration - Marketing; Economics