Bio

In Sept 2010, Ty and his partners launched co:collective, a creative and strategic transformation partner for purpose-led businesses. Co:collective helps leadership teams define and align on their higher purpose, and then ''do'' their purpose through innovation in their customer experience using a methodology they call StoryDoing. Ty is the author of the book ''True Story. How to combine story and action to transform your business.'' (2013, Harvard Business Press). He is a frequent speaker on the topics of creativity, leadership, and innovation. Former roles: As Co Presidents of JWT North America, Ty and his partner Rosemarie Ryan helped to lead a 5 year transformation of the agency. This effort culminated with JWT being named Adweek magazines 2009 Global Agency of the Year. Prior to that Ty worked as a creative leader at Wieden + Kennedy, Bartle Bogle Hegarty and Chiat/Day. Ty has been named one of the 50 most influential creatives of the past 20 years, one of the Top 10 Creative Directors in America and Fast Company Magazine named him one of the Top Ten Creative Minds in business.