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William Liani

Head of API Business Development | Project Manager


Country or State

United States


I am an experienced Director of API & Business Development | Director of Strategic Partnerships, with a proven track record of discovering and securing high impact technology and product integration business opportunities for microstock and digital content organisations, including API development management to consistently deliver growth. I confidently manage entire project cycles, from lead to post-signature status and implement / monitor mid and long term strategic plans. I am highly experienced with consulting and developing commercial partnerships for digital products, technology, innovation and UX. Furthermore, I monitor market trends and design new solutions. I maintain relationships with key platforms, including social, marketing, e-commerce, content, web publishing and enterprise tools. I am also adept at writing, analyzing and commenting on legal documents as well as reading code and defining business / pricing models. During my career I have worked for / with many top- tier organizations, including Fotolia (Adobe Stock), Depositphotos and Crello (VistaCreate / Cimpress Group). My achievements include: ✅ Crello required to create an API tool set for opening the new line of business of Crello Editor API Partnership agreement. As Head of API, created new business line with multiple contracts, including development of new features, delivering recurring payments with increase in revenue. ✅ Depositphotos needed new business models for API deals to increase market share. As Head of API Business Development, managed API team and identified new API features, implemented business models for API and increased target / API contract year-on-year. ✅ Fotolia commenced offering API solutions. As Business Development Manager, identified new revenue streams and completed target client analysis, delivering more revenue every year. 𝗠𝘆 𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘁𝗶𝗲𝘀: Business Development & Sales | Strategic Partnerships | B2C, B2B & B2B2C | Project Management | Tendering & Negotiation | Project Design & Planning | Financial Modelling | Multi-Level Legal Agreement | Business Partnership Development | API Dev Management | Design SW | Martech | Budget Control | Business Process Management | Virtual/Mixed/Augmented Reality | Change Management | Market Research & Analysis | Business Strategy | Licensing | Microstock | Digital Content | SaaS | IaaS | Conflict Management | ITC & Business Intelligence | Entertainment | Sports | Videogames (Mobile, PC, Console) | Virtual & Augmented Reality | Civil Engineer | Managerial Engineer | Digital Marketing

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Current Position

Head of API Business Development | Project Manager at VistaCreate


Executive Education Program - Applied Business Analytics