Bio

Yoyo has extensive years of Digital Advertising, Marketing & Business Development experience stretching from online media & publisher, integrated advertising agency to mobile start-up. She is most passionate about integrating technology, data and marketing to deliver business outcome in which has led her on a journey through direct marketing, digital media and social media. She drives integrated digital strategy implementation for global leading brands and generates strong ROI on digital investments across APAC. Previously at Bite, Yoyo led a team of expertise to achieve Google Adwords Certification and Marin Certified Partner Program that motivates and strengthens digital marketing activities. She's an online savvy professional who is exposed to today's most prominent digital channels e.g. social search (PPC & SEO), media advertising, social media, mobile, video, location-based, CRM and direct marketing. Specialties: Social Search (PPC & SEO), Media Advertising, Email Marketing, Social Media, Lead Generation Program, Digital Marketing, Online Advertising and CRM