Bio

Alexandra (Alex) Kennedy is an accomplished leader with a focus on driving digital transformation journeys. She has experience formulating and implementing digital partnerships and leading internal realignment efforts that result in new business models and complementary revenue streams that deliver scalable growth. Past experience includes digital merger integrations, the commercialization of digital-backed products from concept to execution, strategy and operations, brand and performance marketing, consumer insights and sales leadership. Critical thinking honed at Twitter, Under Armour, Business Today and Princeton University.