Bio

Asrif Yusoff is a learning & development practitioner and researcher with 15 years of experience in the energy sector. Throughout his career, he has held various roles in strategic planning, business development, and branding & communication. Asrif is also currently a doctoral candidate at Durham University. He holds a Master's in Social Innovation degree from Cambridge University, an MBA from Imperial College London, and a bachelor's degree in Industrial Engineering from Northwestern University. Asrif is an Adjunct Associate Professor of Social Innovation & Change at Taylor's University, and an Adjunct Lecturer of Management & Humanities at Universiti Teknologi PETRONAS.