HARRISON OBIEFULE
Head of Marketing
Cassava Network
Country or State
Nigeria
Bio
I am a passionate marketing communications strategist with core skills in Media, Public Relations, Marketing, and Community Building. I have nine years of collective experience building brands in multiple markets across Africa. In my immediate past role as the Regional Marketing Manager of Bitget Africa (a top 5 cryptocurrency exchange by trading volume at the time), I oversaw continent-wide marketing, brand management & communications for the company in Africa. Before that, I was the PR and Marketing Manager at FTX Africa (A top 2 cryptocurrency exchange at the time) and drove breakthrough campaigns that raised brand awareness, accelerated customer growth, improved FTX's brand positioning, and generated revenue across multiple markets in Africa. I currently lead marketing (product/brand) and growth at Cassava Network.
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Current Position
Head of Marketing at Cassava Network
Degrees
Bachelor of Science (B.Sc.), Political Science and Government