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Harvey Ma

Vice President - Albertsons Media Collective

Albertsons Companies

Country or State

United States

Bio

Ever been interrupted by an ad while streaming your favorite show? Sorry, that was me. Conversely, have you ever scrolled through your social media feeds and felt compelled by that video of a new widget that you simply had to have? Yep, also me. Broadcast TV, radio, giveaways at live events, even those little logos marking the 3-point line at a certain basketball tournament in March – I’ve tried everything to engage with you. And those millions of engagements fuel my relentless pursuit of perfectly balancing the art and science of marketing. Before my most recent job, I wanted to be so many things and I have been so many things. I’m fortunate to have experienced a diverse career– ranging from snacks buyer (Yum!) to engineer to marketer and now, an executive privileged to lead large, international teams working with the biggest brands in the world, helping to intersect consumer behavior, data science and performance products. These experiences have helped define my professional passions: to create emotional connections, to inspire people, to be a catalyst when change is necessary. They tell me feedback is a gift. Thankfully, I’m consistently called a “visionary” and “passionate.” I have a track record of turning piles of you-know-what into gold. Numbers excite me and I’ve always thought that big businesses are just well-run small businesses with more zeroes. I’ve survived corporate acquisitions, hostile takeovers and have seen both extremes of rapid decline and explosive growth. My ideal professional setting cocktail is a 4-part mix: 1) a talented and ambitious team 2) a data-rich, technically-savvy environment 3) a robust culture that rewards smart risk-taking 4) a leadership team that is empathetic, inspirational and forward-thinking When I’m not busy trying to predict what you will buy next, I serve on the Board of Directors for Free for Life International, an organization dedicated to eradicating human-trafficking across the world. But more than likely, you’ll find me with my wife on an outdoor Minnesota patio, overlooking a lake with a roaring bonfire in the background – and if my kids are around, there will be plenty of S’mores.

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Current Position

Vice President - Albertsons Media Collective at Albertsons Companies

Degrees

Bachelor of Science - BS, Mechanical Engineering

Past Talks

NRF 2023

Skills